At the end of this year we can expect third bottle and flavour inspired by US cities. After Absolut New Orleans and Absolut Los Angeles there is going to be the Absolut Boston - black tea & elderflower flavoured vodka!
For the news thanks to Kiet and all collectors form Absolut Regis forum.
The Nuance Group Sweden has been selected as the launch partner for The Absolut Company’s new release in travel-retail. Absolut No Label is a limited edition of the 40% abv Absolut vodka and will be available exclusively at Nuance’s Swedish duty-free stores until the end of June.
The Absolut No Label bottles are numbered and contain no label or logo. They feature only a removable campaign sticker with the website address, where consumers can find more information and give feedback. The product was launched on May 22 and in Scandinavian travel-retail the exclusivity deal will be extended until the end of August.
The Nuance Group Sweden general manager Karl Walter said: “The Nuance Group places great emphasis on creating a relevant local offer for each of its stores. Swedish by origin, Absolut is a very important part of our World of Vodka section in the Stockholm Arlanda tax-free store, boasting a very prominent display. It will be a pleasure to add this limited-edition Absolut No Label line to our liquor range in Sweden, providing our customers with a truly exclusive offer ahead of any other store downtown or at any airport in the world.”
The Absolut Company global travel-retail director Anders Olsson added: “In an Absolut world there are no labels. No one is judged on the basis of prejudice, and everybody is encouraged to be who they really are. Seeing beyond stereotypical labels makes the world more vibrant, diverse and respectful.”
New limited edition cover available in UK! “Absolut would like to congratulate Selfridges on its centenary. Open to the world since 1909. Selfridges offers the ultimate in shopping experiences from the unique to the extraordinary. Absolut celebrates one hundred years in style with Absolut Selfridges 100.” You can buy Absolut Selfridges 100 here on eBay
Jeremy found the Apeach version of silver Masquerade cover available in France. One cover is on sale here on eBay. Thank you Jeremy.
In France there are two new limited edition versions of Absolut Masquerade. These versions are in SILVER color instead of red. One version was made for Absolut Raspberri and one for Absolut Pears. See images.
Lots of people asked me where I found the Absolut Attraction cover. This limited edition is available in France (my two copies comes from Paris). I don’t know if this edition will be available only in France but I would assume that it was made only for France. The name was changed from Absolut Summer to Absolut Attraction as the meaning is same in English and French language. The cover comes in 700ml size. That’s all I know.
After the Absolut Summer second skin cover there is another limited edition called Absolut Attraction. It comes with the same design only the name is different. You can get it here on eBay.
