February 13, 2005 06 September 2004 Absolut Raspberri ads on TV starting today

Four 30-second spots representing Absolut’s first U.S. TV work are set to break on Monday. The work from TBWAChiatDay shows artists painting a 12-foot-tall Absolut Raspberri bottle.
Omnicom Group’s TBWACD in New York selected three members of the New York artist collective the Barnstormers, David Ellis, Kenji Hirata and Maya Hayuk, along with Phil Frost to each paint a bottle in his or her signature style, backed by a beat box soundtrack recorded by British artist Killa Kela.
The spot will break during CSI on SPIKE TV between 9:00 p.m. and 12:00 a.m. Additionally, the advertising will appear on E!, BET, USA, VH-1 and FX. The integrated marketing launch also includes print, online and outdoor advertising, consumer events, on-premise promotions, targeted public relations and customer-relationship marketing.