February 13, 2005 24 August 2004 Absolut Fan - unusual magazine ad

It is interesting how TBWA and Absolut can always surprise all readers of magazines with original ads. This time they came with Absolut Fan ad. This ad is classic magazine ad but almost 2/3 of this ad are teared off. It looks like some Absolut fan tried to tear this ad off the magazine. Very nice idea. This ad can be found in POL OXYGEN magazine from Australia (September 2004). I looked for more information and found that this ad probably appeared in Germany too. You can see detailed image of this ad here. I don’t know in which German magazine this ad should appear. If you know more, just let me know.